When you are finding a good SEO company for your website then you will find so many search engine optimization companies in the market. All these companies will try to offer quotes to beat the rates offered to you by others. Rates cannot be the sole criteria to choose any SEO firm. Here are some points that you must consider before hiring a SEO company.

Personalized Service – One size does not fit all. What may be good for an Italian restaurant isn’t the same as a law firm. This applies to everything from the aesthetics of your website to the search terms that are targeted. Everyone’s customer base is different, so why wouldn’t your SEO services be different?

The problem with SEO is that it is too vague a field. We can only guess what works and what does not. Broadly there are five factors that are said to do 70% of the work.

The company should be able to show the clients exactly how they plan to approach the marketing side of the business. Asking them where the money goes is also possible.

Like the client roster, prospective customers should look beyond the feedback provided on the actual site. Instead, make an independent search by attaching the word “review” to a particular Minneapolis. This should produce astounding results, making it possible for customers to see the “good” and the “bad” of a company.

Social Bookmarking – if you place your links wisely and know which social bookmarking sites offer dofollow links, this strategy will also help your search engine optimization (SEO) efforts. Most writers would bookmark their own article; however, if you do this often, search engine spiders might think that you are spamming the site. In the end, it will hurt your search engine ranking and your Page Rank.

Selecting an SEO company can greatly affect your business either for the good or for worse so don’t rush into making the choice. Do a lot of research about the company and make sure that they have a clean record of using white hat SEO strategies.